Brad joined Class A Jewellers in 1984 as a fresh-faced high school graduate, beginning his career as a Sales Consultant. Over the years, he immersed himself in every aspect of the business, from jewellery design and manufacturing to diamond and gem purchasing. In 1999, Brad purchased Class A Jewellers, propelling it to become one of South Australia’s most respected and trusted jewellery brands.

With qualifications as a Registered Gemmologist, Certified Jewellery Valuer, and Diamond Technologist, Brad upholds the highest standards of excellence in both the manufacturing process and client service. Under his leadership, the business continues to deliver handcrafted, high-quality jewellery that celebrates life’s most meaningful moments.

What truly sets Brad apart is the deep relationships he has fostered with clients over the decades. Multiple generations of families have entrusted Class A Jewellers with their milestone purchases, a legacy Brad finds particularly rewarding. “It’s heart-warming for me to see our clients’ families grow and continue to return to us,” he shares. This enduring connection is at the heart of Class A Jewellers, where every piece tells a story and every client becomes family.